Creating Three Months of Social Media Content

We worked with Meadowlands Hotel to produce a structured bank of social media content that could support the work their internal team already creates.

Through a dedicated content shoot, we produced a mix of video, photography, and graphic assets that the hotel could use over the following months to maintain a consistent and engaging presence across their social channels.

As Kerry’s only B Corp hotel and one of just two B Corp hotels in Ireland, the content also helped highlight their commitment to responsible and sustainable business practices.

Short Form Videos

Short-form video was a key part of the project, as it continues to be one of the most effective ways for hotels to reach audiences on platforms such as Instagram, Facebook, and TikTok.

During the shoot we captured a series of short videos showcasing different aspects of the Meadowlands experience, including food and drink, guest spaces, atmosphere, and small details that reflect the quality of the hotel. These clips were edited into engaging social media posts designed to feel natural, authentic, and aligned with the Meadowlands brand.

From a single shoot, the hotel received a collection of ready-to-use videos that could be scheduled and posted over the following months.

Graphics

Alongside video content, we created a series of graphic assets designed to support the hotel’s social media storytelling.

These graphics provided a clean and consistent way to highlight offers, events, and key messages while staying aligned with the Meadowlands brand style. Graphic posts also help add variety to a social media feed, ensuring that content remains visually interesting while reinforcing important information for guests.